We know what you might be thinking—how do I know I’m getting a fair price? Alloy uses a transparent process based on real-time gold prices, certified testing, and your item’s true gold content—no guesswork.
1. Spot price: The market value of gold today
The spot price is the live market value of one troy ounce of pure gold. It updates constantly—just like stock prices—and serves as the foundation for calculating how much your precious metals are worth.
Key facts:
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Updated every 60 seconds
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Based on global market trends
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Used industry-wide as the baseline for valuation
📈 Want to see the current spot price? Use our Gold Calculator to explore.
2. Weight: How much gold your item contains
After we receive your package, each item is carefully weighed using a state-inspected scale at our certified lab.
What we measure:
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Weight in grams or troy ounces
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Only the precious metal content (stones, chains, or extras excluded)
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Each item is reviewed individually before grouping into a final lot
🎯 Even broken or mismatched items are valuable based on weight alone.
3. Purity: How much of your item is real gold
Gold jewelry and bullion aren’t 100% pure unless they’re marked 24K. That’s why we test each item to determine its exact gold content.
Purity levels we commonly see:
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24K = 99.9% gold
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18K = 75% gold
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14K = 58.3% gold
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10K = 41.7% gold
We use both X-ray fluorescence (XRF) and acid testing to ensure accuracy.
📊 Purity directly affects your payout—the higher the karat, the higher the value per gram.
4. What happens after testing?
Once your items are tested for weight and purity, Alloy calculates your offer based on:
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Internal pricing model
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Current spot market value
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Any active bonus promotions or offers
You’ll receive your Final Offer by text and email. If you accept it before 5 pm ET, you’ll be paid the same day via your chosen payout method.
5. Want an estimate before you send anything in?
Alloy’s free Gold Calculator lets you get a rough idea of what your gold could be worth—based on karat, weight, and today’s spot price.
🔍 Keep in mind: Your actual offer may vary after professional appraisal and inspection.
Final thoughts
Alloy makes pricing transparent by showing you exactly how your gold is evaluated—based on weight, purity, and real market data. No smoke and mirrors. Just real numbers, certified testing, and a team that’s here to help.
💬 Still have questions?
Your dedicated Alloy Advisor can walk you through the process, explain your offer, or help you understand how spot pricing works—no pressure, no upselling.
📞 Text or call (888) 672-1471
📧 Or email us anytime at hello@thealloymarket.com
📩 Ready to get started? Request your free appraisal kit now, or try our Gold Calculator for a quick estimate.